June 15, 2020
Louis Diamond Quoted
By Oisin Breen
Addepar just reinvented its business model. It’s betting its future on its latest creation, an alternatives assets supermarket where it takes a cut of the action.
“[This] tie[s] together viewing, evaluating, transacting in, and monitoring investments across the alternatives landscape … and in a handful of clicks, clients can progress through a singular subscription document … then [pull] all those actions back into the Addepar platform.”
Addepar’s move is more a case of evolution than simply bolting on a new product, says Louis Diamond, principal of Diamond consulting, in a May 6 LinkedIn post.
“Access to private funds may be a natural extension of Addepar’s ties to the ultra-high net worth space.”