LPL snatches $3.7 billion Exemplar Financial from Cetera
Louis Diamond Quoted
By Jeff Benjamin
LPL Financial has delivered the latest salvo in its bitter rivalry with Cetera Financial Group by recruiting Exemplar Financial Network, a Crystal Lake, Ill.-based firm that supports $3.7 billion in assets under management.
Louis Diamond, executive vice president at Diamond Consultants, described the move by Exemplar as “significant.”
“LPL has made it clear they will pay up for firms coming from Cetera,” he said.