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Next up for Baird: Retaining 380 Hilliard Lyons advisors

Mindy Diamond Quoted - By Andrew Welsch _- Now comes the hard part for Baird. The firm’s acquisition of Hilliard Lyons, announced Tuesday, is one of the largest in recent years and is set to boost Baird’s headcount by about 44% and client assets by $50 billion, or 25%. That’s easier said than done; getting there will mean hanging onto 380 advisors.

Mindy Diamond Quoted
By Andrew Welsch

Now comes the hard part for Baird.

The firm’s acquisition of Hilliard Lyons, announced Tuesday, is one of the largest in recent years and is set to boost Baird’s headcount by about 44% and client assets by $50 billion, or 25%. That’s easier said than done; getting there will mean hanging onto 380 advisors.

“It’s a change. What they were loyal to was not just the culture and ethos and the firm, but the size of the firm,” recruiter Mindy Diamond says.

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